NEW YORK BAKERY CO. / BAKES YOU THERE
Start spreading the cream cheese.
New York Bakery Co wanted to find a way to bring some big, brassy New York energy to the humble British breakfast time. And with a little help from Sinatra (and possibly the most famous opening line in music history), we created a platform for them to do it.
AGENCY: RCP LDN
JAMES: Senior Creative
DIRECTOR: Lachlan Dickie
ECD: Dan Jacobs
CD: Michael Plumridge